VinFast | Auto Park, Remote Park, & Summon

TIMELINE
Q2 2021 - Q1 2022

ROLE
Lead Designer & Researcher

RESPONSIBILITIES
Interface Design
Competitive Analysis
User Research
NHTSA & ISO Compliance

Parking Features of the Future

VinFast specified their auto parking features at Level 3 autonomous. When working on these designs in 2021, no cars on the road had yet reached a Level 3 designation.

Only in early 2024 was Mercedes the first to accomplish this feat.

From the driver’s perspective, the difference between Level 2 versus Level 3 is negligible. But from a technical perspective, it’s a substantial jump.

This VinFast promotional marketing video illustrates the features I worked on.

🔒Full Case Study Here

To comply with my NDA, this case study is password protected.

To access, please use the password provided on my resume.

(That’s me in a VinFast showroom about to test drive the VF35! ➡️)